Scenario Thinking : Practical Approaches to the Future - BookMarket

Scenario Thinking : Practical Approaches to the Future

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GEORGE WRIGHT & GEORGE CAIRNS
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Book Title: Scenario Thinking
ISBN: 9780230271562
By Author(s):GEORGE WRIGHT & GEORGE CAIRNS
By Publisher:Springer Nature
Format:HC

Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.